Welcome to the world of What Charlie Tote 

Heavyweight extra large black canvas tote bags made with 100% heavy duty cotton and including an internal pocket and velcro closure.

Each What Charlie Tote tote bag is hand pressed with empowering, quirky, sweary, viral personal (or custom) words and the current collection includes International Women’s Day merchandise & Maya Angelou merchandise.

Free shipping worldwide - no code needed. 

Shop What Charlie Tote Canvas Tote Bags

Emotional Baggage

The What Charlie Tote tote bags are more than an accessory, they’re a movement. 

Emotional baggage is a name I almost used for them (and might still use for a collection) because it’s such a punny reference to the heartfelt and thought-provoking messages emblazoned on each tote - and to the tote bags’ elite target audience* of ever-involving, worldly women and the work they do to shed layers and ‘baggage’. 

*In the words of singer Adele, “The 30 and 40 year-olds who are all committing to themselves and doing therapy - that’s my vibe because that’s what I was doing.”

Totes That Talk 

You guessed it, another potential name for the What Charlie Tote tote bags that didn’t quite make the cut. The punny powerful statement it makes still slaps though so here we are.

In the words of Louisa May Alcott’s unapologetically unfuckwithable heroine, Jo March, “I like good strong words that mean something” - and by putting them front and centre on tote bags I’ve found a way to send alternative, thought-provoking, political, satirical, timely messages out into the world on the arms of the rebels wearing them. 

Sometimes trending, oftentimes sweary, these strategically placed indirect missives make first class conversation starters, scroll stopping content for content makers, and badges of honour for the Queens repping them. 

Trending Slogan Tote Bags

The What Charlie Tote tote bag collection shifts and evolves like the phenomenal women that make up its target audience. Different words and phrases will come and go based on new trends, re-trends, global incidents unfolding - and Beyonce or Rihanna releasing new music (c’mon now Rih we’ve BEEN patient!!). 

Custom Printed Tote Bags

The beauty of this business is that I make each tote bag to order. I hand print them myself, package them myself, and post them myself. So while I can’t compete with the big dogs when it comes to regularly producing large wholesale orders, I do have the freedom to produce small batch limited runs as small as less than ten personalised printed tote bags on request. 

Canvas Tote Bag Specs & Care

These premium tote bags are 40 x 44 x 10cm, they weigh 370 gsm, and the handles are 60 x 3cm. Spot clean only with a damp cloth.

What Charlie Tote Gift Cards

Too hard to choose? Send a What Charlie Tote gift card instead.

The What Charlie Tote Blog

The What Charlie Tote blog is poppin with lively blog posts expanding on urban dictionary and pop culture definitions of Millennial and Gen Z tiktok viral slang like chalant and menty b.

Actually you know what - let me go write those down. 

Where to Follow @WhatCharlieTote

Follow @WhatCharlieTote on Instagram for my signature brand of humble humour on everything from healing and heartbreak to mental wealth and motherhood x

Contact What Charlie Tote

Contact Charlie at What Charlie HQ any time with any queries and I’ll reply personally and take great care of you, talk soon.