What Charlie Wrote Email Writing
Email Content for EDM & Email Marketing Campaigns - Written by a Real Writer
One email can change the trajectory of your business. Unlike social media marketing, email marketing gives you a direct line to each customer, unclouded by algorithms and Meta interference.
All you have to do is get them to pick up the *phone (*open the email).
The key?
The key is the quality of the email content and copywriting.
The key is in every element of the email writing process, from the subject and preview lines to the header, opening sentence and CTA.
I have spent over a decade working almost exclusively in email marketing and I’ve learned in the trenches to prioritise it above any other form of marketing, including social media.
Email Topics & Areas of Expertise
With 28 years and counting in the business of creative copywriting and digital content creation I can confidently say I have now written for almost every possible industry, from farming to pharmaceuticals and hospitals to hospitality.
I’m not an expert in the subjects I’ve written emails for, but an excellent copywriter doesn’t need to be.
As a writer I’m a researcher first - and the expertise in my What Charlie Wrote email writing formula is in the science of crafting each element to pique the reader’s interest, draw them in, and compel them to act.
Litmus research states that we have a maximum of 9 seconds to engage a person who opens a marketing email, and that’s down from 13 seconds in 2018.
So the time for sub pat email content is literally running out - if you don’t want to get trampled in the stampede inches before the finish line you’re going to need an excellent professional copywriter.
The What Charlie Wrote Email Writing Process
1: You add to cart
2: We schedule a kick off call to establish precisely what‘s due and when
3: I write each element of the email/s
4: You provide feedback
5: I provide final drafts to be loaded into Klaviyo, Mailchimp or your chosen email marketing platform
6: You receive a discount code for referrals and for your next order
Contact What Charlie Wrote
Contact me directly to request pricing for a sequence of multiple emails or other content services. I’m also happy to answer any queries before you purchase.